Archive List for Marketing.Media.Money

Coronavirus has changed consumer behavior — here’s what marketers need to do next

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0 The coronavirus pandemic has seen lives change, and with it, consumer behaviors. Marketing Media Money looks at what marketers have learned and how they should now respond.

Huda Beauty boss shares the secrets to her success | Marketing Media Money

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Huda Beauty boss, Huda Kattan speaks to CNBC’s James Wright on the role of Instagram in the business’ success and why she’s having to constantly adapt.

How getting fired led Huda Kattan to create a $1 billion beauty business | Marketing Media Money

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CNBC’s James Wright speaks to Huda Beauty CEO and founder, Huda Kattan. She swapped a job in finance recruitment for a life as a beauty blogger and influencer. A decade later she has over 40 million followers on Instagram and what has been described as the world’s fastest-growing makeup brand.

How Tinder does experiential marketing in the real world | Marketing Media Money

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Tinder may exist in the online world but much of its marketing activity takes places in the real world with concerts and events.

How Carlings created a digital-only clothing line that no-one can wear | Marketing Media Money

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Carlings CEO Ronny Mikalsen admits the idea of a virtual clothing collection took a little getting used to.

Outdoor advertising is growing steadily, is GDPR one of the reasons? | Marketing Media Money

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0 The digitization of traditional poster sites is contributing to the healthy growth of the “Out of Home” advertising sector, says Aidan Neill the co-founder. There are other reasons too…

The future of augmented reality | Marketing Media Money

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We’ve all smiled at a Snap selfie and many have played “Pokemon Go,” but AR has a rich future for brand marketing. It even affects our brains. Subscribe to CNBC Life: http://cnb.cx/2wAkfMv Subscribe to CNBC International: http://cnb.cx/2gft82z Like our Facebook page https://www.facebook.com/cnbcinternational Follow us on Instagram https://www.instagram.com/cnbcinternational/ Follow us on Twitter https://twitter.com/cnbci