Should startups aim to achieve unicorn status? This fund manager says it’s not necessary

Many startups want to achieve the vaunted “unicorn” label — which values their companies at over $1 billion — but is this really the best approach?

Shailendra Singh, managing director at venture capital firm Peak XV Partners, has strong thoughts about it.

“Unicorn is a bad word at our firm,” said Singh, who has invested in more than 400 companies in Asia.

Instead of obsessing over market value, founders should focus on serving their customers well and building strong economic moats, and the rest takes care of itself, Singh added.

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