Here’s my complete comprehensive guide about how to hold the best open house and exactly what I do to make the most of it. Holding an open house is one of the most crucial parts of being a real estate agent – it’s a great way to meet clients/leads and help give your listing more exposure. DO IT.
Learn how to make money as a Real Estate Agent, build your network of clients, and the exact steps I’ve used to grow my business from $0 to over $120 million in sales: $50 off with code ThankYou50 for a limited time: https://goo.gl/UFpi4c
Step one: Host an open house as often and as frequently as you can (I prefer every Sunday afternoon)
Step two: Put up as many open house signs as you can – ideally 7-10+ signs in busy street corners
Step three: Print professional marketing materials in color paper – NEVER black and white, dude
Step four: Remember to turn on all the lights (smh….sad I have to remind people to do this)
Step five: Play music/light candles (optional, but it helps – preferably Drake because his new album is lit)
Step six: Serve food and water (optional) – I still highly recommend it
Remember everyone that comes into your open house is there for a REASON – they’re interested in real estate. Make this most of this. Also treat everyone the same and everyone as an opportunity to do business.
What to do when people walk in your house:
Step one: Smile 🙂
Step two: Try to build a personal connection with them outside of real estate – talk about whatever you might have in common!
Step three: Have EVERYONE sign in
Step four: Ask them open-ended questions: how did they hear about the open house?
Step five: Give them a bit of background information on the home
Step six: Before they leave, find out what they’re specifically looking for (house, location, price range, etc)
Step seven: ALWAYS follow up with them consistently
Step eight: The result: meet great future clients!
Remember – you’re there to help them out. That’s your priority!
Between everything above, you should have a successful open house – these are my best tips and techniques that have worked very well for me. Let me know if you have any questions! Thanks for watching!
Add me on Instagram: GPStephan
Add me on Snapchat: GPStephan
Suggested reading:
Your money or your life: https://goo.gl/fmlaJR
The Millionaire Real Estate Agent: http://goo.gl/TPTSVC
The Millionaire Real Estate Investor: https://goo.gl/sV9xtl
How to Win Friends and Influence People: https://goo.gl/1f3Meq
Think and grow rich: https://goo.gl/SSKlyu
Awaken the giant within: https://goo.gl/niIAEI
The Book on Rental Property Investing: https://goo.gl/qtJqFq
Great video bro!!! Very helpful tips for beginner real estate agents
Why I am just picturing potential clients waiting patiently outside as Graham rants loudly, thinking “Who is he talking to?!” 🙂
Hey Graham, your real estate videos ROCK. You mention a lot about follow up and staying in touch… I have been struggling to stay in touch with cooler leads (6+ months out). Could you do a video specifically on follow up and relationship building?
Great beat in the background, dude!
I have been watching your videos, you do a great job thanks.
I hate to ask, but I have been trying to find a good trusted place to get my license online, many have bad reviews and sometimes bad reviews on the BBB.org. I really want to get my CA license fast and learn the most I can, is there a trusted online training place that is reasonably affordable?
Would you recommend go door knocking on the neighbours on Saturday morning? Just to let them know that there is an open house and want to invite them to come to take a look
Absolutely, 100000% yes. I actually have a video coming out soon about exactly that.
Graham Stephan Thanks Graham. I’ll do that and looking forward to your new video.
Great video Graham. Best one I have seen yet.
How do you know which houses are being sold ? How do you set up an open house in that home ? Do you go to the seller and tell them you’d like to sell there home ?
This video is going to be required training in my office
Just watched this again to freshen up! Thanks
AWESOME! Hope all is well man!
Graham Stephan you too! My first open house today!
Guys, this stuff really works. I sat my first open house yesterday and pretty much used the script Graham provided (of course I improvised), and it was a success and I captured 20 or so leads, some of which are on the market right now. We are lucky YouTube provides a platform for people with a wealth of experience to share their knowledge. Thank you Graham for taking the time to share!!
It’s fuckin weird to hear you fuckin cuss in this fuckin video haha. Great one nonetheless lol
oh man this is an old one lol
Do you kiss your mom with that million-dollar mouth? I am writing a fanfic.
Thank you for all your advice!! 🙂
Hey thank you so much, glad you enjoy it!
This video has some awesome ideas. I’m not a real estate agent but I rent houses, and these are great ideas for landlords showing the house to potential tenants
oooh you cursed i’m giving this a like
😜🙌🏼
Are you able to make a video without such unprofessional language
My thoughts exactly. F bomb, unprofessional, but still great advice for an open house.
Awesome. Thanks a ton Graham. Shadowing my broker, one of the premier agents in my town, this weekend for my first open houses. Super stoked my man. Cheers
Good luck!!
Nick Burns how are u doin now???
That’s a beautiful El Primero man 👌🏼
The fact that you picked that up shows that you know your stuff when it comes timepieces.
Good eye!!
No one notices
Hey man, would you recommend to become a real estate agent in Miami over Tampa due to the more expensive homes and therefore a larger income? Thanks
Absolutely!
Great video! Very helpful, thank you for this!
You got it!!
Love your energy on this video! ❤️
thank you!
About to get my license soon & I want to be as prepared as possible. I’ve watched your videos for about a year & ive never heard you curse until I watched this video it’s fucking nice hahaha
How to find open houses 🤔🤔
Ask agents in your office!
Brother this is my second…. ok actually third time watching this video and it has become the foundation of my open house checklist! Thank you for putting together such awesome content! Keep up the good work!
Ah awesome!! Happy it’s helpful!
No way, I don’t know much about them but I love watches and cars too lol
You should’ve used kanye’s head right before you said turn on ALL OF THE LIGHTS
Would you recommend putting business cards or flyers around the house ?
Would you advise a real estate agent to hire a firm to stage the house? Will an agent have to pay for that? How much should the budget be?
Should you follow up by email only? Or would you advise them to call the following day to see if they are interested? And what kind of newsletter should be sent out? Do you have any samples?
Hey Graham! I’m wondering how dangerous it is to be a real estate agent holding open houses. Have you ever been in a house and a shifty person walks in and you are all by yourself? Just wondering how you would handle a situation like that. You know, I would just be scared as a girl being defenseless in a house with possibly a scary person. Thanks! 🙂
wow graham you used to hella fuckin swear
Hahaha for realz
Holy F bombs graham…. first time I’ve heard you say that
😬
Why did you have to get big 🙁 Now you’re so big I feel like I’m just another comment in the sea of bullshit comments you get lol I’m sad
But I still “sea” it 😉
@@GrahamStephan omfg Graham how did I mess that “see” up 😂😂 love you bro I’m an 18 year old agent in NC right now bc of you. Keep the video factory coming. First commission I make I’m buying The Real Estate Agent Academy.
Great video! Lots of good info and worth watching again to get retain more of it. Please more videos for real estate agents
#doitforthegraham
I like the Graham that tells it like it is. “not get rich bullshit”
You used to cuss a lot lol
I want this gram now. This gram much more aggressive 😭
Pur3Zzz EZ CLAPS graham will get aggressive when he sees how you spelt his name 😂
🔥🔥🔥🔥🔥🔥
Could you show an example of your business cards and what your signs for open houses look like on your channel, for examples on what you’ve found to be a successful design for signs and cards and what type of designs you started with compared to what you have now. What type of quality paper are you using for your cards?
great video
Edgy Graham before he went mainstream XD
Love this guy !
Hearing Graham cuss so harshly threw me off guard😂😂
omg same
same
RIGHT lmao
I thought the same thing. I played it back three times to make sure I heard it right.
“It’s does fkn matter”hahahaha
What is the name of the high quality paper Graham mentioned?
Shiny card board
Graham, I have my first lease showing by myself, tomorrow. One of the higher end properties in the New Haven area, but maaaan do I wish it was a lease in your market .😉
I was so excited when I passed my PSI exam. Hopefully someday I can catch you at an event or something. I’d love for you to sign something specific for me. Don’t worry, it’s paper. Lol. Learning more and more every day from your videos, and always making sure to pay homage to the YouTube algorithm. New industry, and never been happier in my life. It’s still so early, but I can already see why real estate is loved by so many who make it their career.
lol never black and white. i agree quality paper!
Hey Graham, I’m getting my license currently and I’m a magician with a decade of experience behind me. I’m 22 and I was thinking about using my magic experience as a gimmick but I don’t want to be cheesey with it. I get that there’s a fine line between taste and cliche but I wanted to get your feedback. What do you think about showing a trick or two to lower the wall and should I incorporate that into my sales technique or no? Thank you for the amazing advice!
Devon – if you can incorporate who you are, do it! Obviously you’ll throw in a trick if it makes sense, you dont want to be the guy who just does magic tricks randomly. To build a successful business, you need to build relationships, and I think magic is a great way to show your character and personality. So I would sit down, plan out how I would incorporate it into a conversation, and implement it. Don’t be afraid to be you! Good luck!
What the above comment said. Chances are if you work being a magician in the past into the conversation; they’ll ask to see a trick. It will be organic.
Dang Graham that F bomb one minute in really through me off lol i wasn’t expecting that.
wish he can teach us CMA.
Great Video! Sorry for the intrusion, I would love your thoughts. Have you heard about – Siyamilla Financial Bigshot (Sure I saw it on Google)? It is a good one off guide for getting financial success without the headache. Ive heard some super things about it and my m8 after a lifetime of fighting got great results with it.
Graham cursing made me clutch my pearls 😆
Weird seeing graham swear in a video
3 year old graham is very profane 😂
14:57 “Having some food or sex available”
I subscribed when you whispered and got closer lol, IT WORKS!
How do you respectfully split you time with those walking through, how do you stop and move to next person asking for Info
This was the video I was looking for since I have no idea about how to sell anything!
Graham’s old videos give me gary vee vibes
My god! Your first sale was 3.5M 😳🙌🙌
thats LA for ya
Great information. Thanks Graham.
Douche graham is not very my vibe
kid cursing like a champ back in the day
Hosting my first open house by my self
god damn this video should be pg +18
Graham ur scaring me
Great video except for the profanity. That was a turn off.
14:58 😝🍆
“SunCor Financial MPI review”
laughing my ass off hearing fetus graham say go fucking balls to the wall. it’s so opposite of the filtered graham we see in his videos today. uncensored graham is dope!
Great video comment and like #17
What I think of: What if too interested persons want the house like: „Make me an offer“ „No, i want you to make ME an offer“ .. how do you handle something like this? Highest Bid gets the deal?
Awesome video Graham!
Doing my first open house, and it’s my birthday today. I’ve been watching you, Kevin, and Ben Mallah for years and it’s crazy to think I’m finally doing it. I also got into one of the best brokerages in the area, I hope I don’t mess this up, I’m putting out all the fucking signs and turning on all the fucking lights man
Try to use less the word Fucking, maybe in front of the people it’s ok, but for videos It does not look professional, that’s just my personal opinion!
Badass cursing Graham is the best Ghraham. If only the real estate agent academy had a cursing version 😂
Yeah wow Im surprised he cussed so much! He is a different more matured and refined man now days.
I stopped listening after you said the “F” word. Ur not worth listening to. Unprofessional
I love seeing the old Graham😂
This is the first video I’ve ever heard graham curse
Yo gram cussed? 💀 😂
Graham this is so valuable! Thank you so much!
Do it for the Graham!
Lol. You are killing me! Love the no bullshit direct keys to success that are on point! Keep it going!😁👍
Got tired of the F word… I think the point would be just as strong or stronger without colorful metaphors… there is research to back this…
Hearing you curse is weird haha
I like when Graham cusses. 😂
Good info minus the profanity… have a little class.
Nice Zenith
can anyone explain what’s an open house
Lol graham cursing, “it doesn’t f**king matter”
Let’s close some deals
Beats by Dre, my man
What do you say when they say they are working with a realtor?
Sometimes people also go to Open Houses to see how the real estate agent works, to see if they would be a good fit to list their house.
Or sometimes its a friend of the owner who is checking up on you!
Always treat everyone with respect and professionalism!
Was this video that Jason watched that said Graham CHILL on the cussing
This video good. Graham, can you release all the videos from your course
Hearing Graham swear somehow feels illegal. 😂
LEGEND. Just found these videos. THANK YOU
Raw Graham
Fucken hell! I miss this Graham. He looks so much more passionate and hungry for the next move